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Why Emerging Markets Are Positioned to Leapfrog Into Agentic Commerce

Summary

Currency instability, costly cross-border settlement, and the sheer number of people who can't qualify for a bank account have all driven demand for dollar stablecoins and alternative payment infrastructure across emerging markets. This is the same structural shift that enabled peer-to-peer lending and mobile-first finance to leapfrog correspondent banking in these regions a decade ago. By inadvertently creating favorable conditions for agentic commerce to flourish, these emerging markets are now well positioned to shape the future of finance.

  • Correspondent banking charges its highest fees in emerging markets where currency volatility runs highest, which has driven these regions to adopt alternative payment systems that align with how agentic commerce operates.

  • Sub-Saharan Africa's onchain volume alone jumped to nearly $25 billion in a single month in March 2025 naira devaluation, with stablecoins now accounting for roughly 43% of regional onchain volume

  • Mobile phones leapfrogged landline infrastructure across these regions a decade ago, and this high digital wallet penetration now allows AI agents to directly tap into mobile money APIs and programmable micro-transaction rails.

  • Global platforms building agent payment infrastructure are already naming stablecoin rails as the fix for the fragmentation emerging markets create. USDT0 addresses this directly, with zero fees on direct transfers across 20+ supported chains. 

Currency Instability Drives Alternative Infrastructure Adoption

Many of the world’s most promising emerging markets have independently landed on digital assets as a practical alternative to local market volatility. The exchanges, peer-to-peer channels, and fintech apps that fill the gap left by an unreliable currency often stay in place once they're built, and get reinforced by every subsequent bout of volatility. 

A clear example of this took place in Sub-Saharan Africa, which is one of the most historically underserved regions in the world. When a sudden devaluation of the naira hit in March 2025, monthly onchain volume across the region jumped to nearly $25 billion in a single month, as households and businesses moved savings into dollars before the currency lost more value. The infrastructure that absorbed that spike, which included exchanges, wallets, and fintech apps built around dollar stablecoins, remained in place once the crisis eased and is now integral to how the region moves money.

This currency-driven demand in alternative payment systems is not confined to a single continent. Stablecoins now account for over half of all exchange purchases in Argentina and Brazil, which BIS attributes to sustained inflation, FX volatility, and capital controls. And Turkey’s gross cryptocurrency inflows reached roughly $878 billion by mid-2025 due to persistent lira devaluation and double-digit inflation. As a result, stablecoin purchases alone were worth ~4.3% of Turkey’s GDP back in 2024, well before the recent rise of stablecoin adoption in more mature markets.

Beyond stablecoin adoption, the economic uncertainty resulting from local currency instability has also driven tech adoption in other fintech-friendly sectors. Mobile money hit $2 trillion in transactions in 2025, largely on the strength of regions like Sub-Saharan Africa, where bank branch density never came close to what the market needed. Peer-to-peer lending filled a similar gap for credit in emerging markets, allowing borrowers and lenders to transact directly once traditional underwriting and branch networks proved too slow to serve them. 

In short, every one of these markets already has the digital-first consumer habits and dollar-denominated infrastructure that make them ready for agentic commerce. As convenient as it is, mobile money's own fees can also run steep, which is part of why dollar stablecoins have become the next alternative these same users reach for. And with digital wallet penetration already high in most emerging economies, AI agents are increasingly connecting directly with mobile money APIs and programmable payment rails in ways that will reshape finance beyond the regions that kickstarted these innovations.

Where the Gap Is Widest, the Room to Grow Is Biggest

The bigger the mismatch between what legacy payment providers can handle and what a market actually needs, the more room that market has to grow once a better alternative arrives. That mismatch is largest in exactly the markets already building dollar-stablecoin infrastructure, which means the growth opportunity concentrates precisely where the existing gap is most prominent.

For instance, Sub-Saharan Africa remains the world's most expensive region for cross-border payments, at an average cost of 8.46% according to recent World Bank data. This created the conditions for a cheaper, continuous settlement layer to be adopted out of necessity rather than the retail speculation that drove crypto adoption in more mature markets. It’s therefore no surprise that stablecoins now account for roughly 43% of all crypto transaction volume in the region. And while this shift towards more borderless, operationally efficient payment rails may have initially been meant to benefit human users, it also creates the conditions for agentic commerce to flourish.

Chainalysis's research on emerging agentic payment frameworks found that AI agents need rails built for autonomous transacting at volumes and price points that legacy systems were never built to handle. The BIS reached the same conclusion, describing stablecoins as the settlement layer capable of continuous, smart-contract-integrated execution at that frequency. These findings hold especially true in regions where alternative financial rails were adopted out of necessity and are deeply ingrained in how ordinary people already transact.

The Platforms Building Agent Payments Already See This Coming

Agentic commerce runs best on continuous, low-cost, programmable settlement, the exact profile stablecoins now provide. That means adoption concentrates wherever stablecoins already run deep. While much of the industry's attention has been focused on institutional finance, a growing number of companies are beginning to realize the enormity of the opportunities in regions where legacy rails failed first. 

Google recently launched its Agent Payments Protocol last fall, backed by more than 60 partners including Mastercard, Coinbase, and dLocal, a payments company built specifically to operate across emerging-market corridors. During the launch event, dLocal’s CEO, Pedro Arnt, described the emerging market payment environment as "fragmented and complex" and named stablecoin-based agentic rails as the framework that resolves it. 

This practical need for a better solution is ultimately what is driving rapid innovation in these regions. Payment companies operating across multiple emerging corridors have had to stitch together cards, wallets, and stablecoins across every market they touch, instead of relying on one national card network or mobile money operator. This convoluted process, in turn, has pushed local users toward Tron-based dollar rails and purpose-built mobile wallets and exchanges more urgently and broadly than in most mature markets.

As the borderless deployment of the world’s most widely used stablecoin, USDT0 helps resolve financial fragmentation and friction on an even deeper level. It provides a deep and unified source of liquidity that is immediately accessible for both human and agentic users on 20-plus chains. This means an agent paying a supplier in Lagos in the morning can settle a shipment routed through Istanbul that same afternoon, using the exact same dollar in both places with zero fees on direct transfers.

Emerging Markets Will Define What Comes Next

The acceleration of regional stablecoin adoption is pointing builders toward new markets where a new financial product has the best chance of taking hold. While most builders chasing agentic commerce are focused on the obvious, well-lit path of institutional finance and corporate use cases. The less obvious path runs through regional markets spanning Sub-Saharan Africa to Southeast Asia, where a lack of legacy financial infrastructure continues to catalyze new waves of technological innovation and adoption. 

These emerging markets run on a digital-first, decentralized financial model built out of necessity. That combination primes these markets for explosive growth in agentic commerce, since building directly from day one takes less unwinding than retrofitting a system built for someone else's transaction patterns. 

USDT0 carries that dollar liquidity directly to the agents these markets are building right now. The same businesses and households that turned currency instability into durable infrastructure are the ones best positioned to put that head start to work, and define what agentic commerce actually looks like in wide-ranging, practical terms.